1
00:00:05,833 --> 00:00:09,033
[ U2's "Pride" plays ]

2
00:00:17,033 --> 00:00:20,100
-I never thought of myself
 as a record producer.

3
00:00:20,200 --> 00:00:21,933
Somebody else named me that.

4
00:00:22,033 --> 00:00:24,333
I was just a guy
 who was making records

5
00:00:24,433 --> 00:00:26,100
and was good at helping people.

6
00:00:26,200 --> 00:00:30,566
-♪ One man come
 in the name of love ♪

7
00:00:30,666 --> 00:00:34,400
♪ One man come and go

8
00:00:34,500 --> 00:00:37,000
-When you're at the front
 end of a medium,

9
00:00:37,100 --> 00:00:38,733
you get this adrenaline rush,

10
00:00:38,833 --> 00:00:41,066
or you think, "Oh, my goodness,
 I think we've touched

11
00:00:41,166 --> 00:00:43,233
on something here that's
 never been heard before.

12
00:00:43,333 --> 00:00:45,900
[ David Bowie's "Fame" plays ]

13
00:00:54,033 --> 00:00:55,366
-♪ Fame

14
00:00:55,466 --> 00:00:59,000
♪ Makes a man take things over

15
00:00:59,100 --> 00:01:01,733
-When it comes
 to making a hit record,

16
00:01:01,833 --> 00:01:05,800
one of the biggest mysteries
 is the role of the producer.

17
00:01:05,900 --> 00:01:08,900
-I've heard of Phil Spector.
 I heard of Andrew Loog Oldham.

18
00:01:09,000 --> 00:01:11,100
I heard of Jimmy Miller
 with the Stones.

19
00:01:11,200 --> 00:01:12,733
I didn't know what they did.

20
00:01:12,833 --> 00:01:14,233
-♪ Fame, fame

21
00:01:14,333 --> 00:01:17,833
-When I would see old footage
 of George Martin,

22
00:01:17,933 --> 00:01:20,933
I knew that guy was
 the important guy to watch.

23
00:01:21,033 --> 00:01:25,166
Nobody wants his autograph,
 but he's the guy in charge.

24
00:01:25,266 --> 00:01:28,000
-♪ Fame

25
00:01:28,100 --> 00:01:30,800
-Producers were people who
understood how recording worked.

26
00:01:30,900 --> 00:01:33,000
-♪ Fame
 -They were the people who said,

27
00:01:33,100 --> 00:01:35,600
"Here's this whole new set
 of possibilities.

28
00:01:35,700 --> 00:01:37,633
We're gonna find out
 what they can do."

29
00:01:37,733 --> 00:01:40,566
-♪ Fame, fame, fame, fame

30
00:01:40,666 --> 00:01:44,633
-The digital wave of music
 gave us a whole orchestra

31
00:01:44,733 --> 00:01:46,933
of instrumentation
 in front of our hands.

32
00:01:47,033 --> 00:01:50,833
[ Johnny Cash's "One" plays ]

33
00:01:50,933 --> 00:01:54,466
-But technical skill
 is only part of the job.

34
00:01:54,566 --> 00:01:58,600
The real challenge is to bring
 out the best in a performer.

35
00:01:58,700 --> 00:02:00,433
-♪ Is it getting better

36
00:02:03,633 --> 00:02:06,500
♪ Or do you feel the same?

37
00:02:06,600 --> 00:02:09,800
-There's a connection
 you have to make in producing,

38
00:02:09,900 --> 00:02:13,833
and it's gotta be love
 and respect.

39
00:02:13,933 --> 00:02:16,666
-♪ You got someone to blame

40
00:02:16,766 --> 00:02:18,800
-I think the most important
 thing a producer can do

41
00:02:18,900 --> 00:02:23,133
is to create a vibe
 of safety in the room,

42
00:02:23,233 --> 00:02:26,366
like, it's okay
 to go out on a limb.

43
00:02:26,466 --> 00:02:29,466
-♪ In the night

44
00:02:29,566 --> 00:02:33,500
-That it's cool to go
 to a very vulnerable space

45
00:02:33,600 --> 00:02:35,833
where, if it doesn't work right,
 it could be embarrassing.

46
00:02:35,933 --> 00:02:38,633
-♪ Carry each other, one

47
00:02:38,733 --> 00:02:40,333
-Don't be afraid to fail.

48
00:02:40,433 --> 00:02:43,466
♪♪

49
00:02:46,966 --> 00:02:49,100
♪♪

50
00:02:49,200 --> 00:02:51,366
-Okay, then. Okay.

51
00:02:51,466 --> 00:02:55,300
-It'll be an F for you.

52
00:02:55,400 --> 00:02:56,666
-Here we go.

53
00:02:56,766 --> 00:02:59,066
Just one more time.

54
00:02:59,166 --> 00:03:01,033
-Right after I say,
 "Are you sure?"

55
00:03:01,133 --> 00:03:02,233
Da da da -- yeah.

56
00:03:02,333 --> 00:03:03,566
-Oh.

57
00:03:05,300 --> 00:03:08,133
-Hal, here's how I want
 to do it. Takes like this.

58
00:03:08,233 --> 00:03:10,266
-All right, it's fun time.
 Fun time.

59
00:03:10,366 --> 00:03:11,700
-Here we go.

60
00:03:11,800 --> 00:03:15,800
-Oh, really?
 -17, take one.

61
00:03:15,900 --> 00:03:17,633
-This will be the keeper.
 -[Laughs]

62
00:03:17,733 --> 00:03:20,966
♪♪

63
00:03:27,666 --> 00:03:30,900
♪♪

64
00:03:31,000 --> 00:03:32,000
-Here we go.

65
00:03:32,100 --> 00:03:33,700
One time, everybody, please.

66
00:03:33,800 --> 00:03:36,633
[ The Rolling Stones's
 "Start Me Up" plays ]

67
00:03:39,833 --> 00:03:42,233
-My first meeting
 with the Rolling Stones

68
00:03:42,333 --> 00:03:45,366
was I ended up on a sofa
with Mick Jagger sitting here

69
00:03:45,466 --> 00:03:46,866
and Keith sitting here,

70
00:03:46,966 --> 00:03:49,000
and they were both talking
 at the same time.

71
00:03:49,100 --> 00:03:52,000
-♪ If you start me up

72
00:03:52,100 --> 00:03:55,266
♪ If you start me up,
 I'll never stop ♪

73
00:03:55,366 --> 00:03:56,700
-Mick was suggesting things

74
00:03:56,800 --> 00:03:58,900
that a producer could do
 for the Stones

75
00:03:59,000 --> 00:04:01,833
and Keith was telling me why
 he didn't need a producer.

76
00:04:01,933 --> 00:04:05,000
And Keith said, "You sure you
 want to be the meat

77
00:04:05,100 --> 00:04:06,266
in this sandwich?"

78
00:04:06,366 --> 00:04:08,266
[ Laughs ]

79
00:04:08,366 --> 00:04:10,433
-The producer
 has got to be able to say

80
00:04:10,533 --> 00:04:11,966
to somebody like Mick Jagger,

81
00:04:12,066 --> 00:04:13,466
"Can you just do that
again, right?"

82
00:04:13,566 --> 00:04:16,766
-He should have tact.
 He should have diplomacy.

83
00:04:16,866 --> 00:04:18,666
He should know
 how to handle an artist.

84
00:04:18,766 --> 00:04:22,300
-Even if it means saying that
 song's not as good as that one.

85
00:04:22,400 --> 00:04:24,433
This melody needs to be better.

86
00:04:24,533 --> 00:04:28,000
-And it's hard, man, 'cause
 it's<i>very</i> intimate, you know.

87
00:04:28,100 --> 00:04:29,300
Very, very intimate.

88
00:04:29,400 --> 00:04:31,333
And you're going straight
 from your heart,

89
00:04:31,433 --> 00:04:33,433
and you're saying,
 "We're not there yet."

90
00:04:33,533 --> 00:04:37,733
Or "That's a perfect, perfect
 take. One more time." [ Laughs ]

91
00:04:37,833 --> 00:04:40,733
-Plenty of great songs have
gotten lost in bad production,

92
00:04:40,833 --> 00:04:44,300
so, you have to appreciate
 when you have those pairings

93
00:04:44,400 --> 00:04:46,966
of a Michael Jackson
 and a Quincy Jones,

94
00:04:47,066 --> 00:04:50,500
when you have a great songwriter<i>
 and</i> a great producer.

95
00:04:50,600 --> 00:04:52,766
-The two of you together
 are making music

96
00:04:52,866 --> 00:04:54,433
completely from scratch,

97
00:04:54,533 --> 00:04:57,633
and it's your job to try
 and help find the right sounds

98
00:04:57,733 --> 00:04:59,500
that makes everybody's hair
 stand on end.

99
00:04:59,600 --> 00:05:04,500
[ Tom Petty's "Free Fallin'"
 plays ]

100
00:05:04,600 --> 00:05:06,700
-It might take many weeks

101
00:05:06,800 --> 00:05:10,833
of just sitting and playing
 with nothing happening.

102
00:05:10,933 --> 00:05:13,800
And then one day,
 something happens.

103
00:05:13,900 --> 00:05:15,200
[ Cheers and applause ]

104
00:05:15,300 --> 00:05:18,500
♪ She's a good girl

105
00:05:18,600 --> 00:05:21,333
♪ Loves her mama

106
00:05:21,433 --> 00:05:24,233
♪ Loves Jesus

107
00:05:24,333 --> 00:05:26,233
♪ And America, too

108
00:05:26,333 --> 00:05:29,733
I sat down
 and played a lick, like...

109
00:05:29,833 --> 00:05:32,833
[ Hums melody ]

110
00:05:36,066 --> 00:05:37,633
and Jeff Lynne,

111
00:05:37,733 --> 00:05:41,800
who's one of the greatest
 record makers ever, I think,

112
00:05:41,900 --> 00:05:43,533
went, "Wait, wait,
 wait, wait, wait,

113
00:05:43,633 --> 00:05:45,666
don't put that bit
 on the end there."

114
00:05:45,766 --> 00:05:47,366
What?
 What do you mean?

115
00:05:47,466 --> 00:05:49,466
"Just go..."

116
00:05:49,566 --> 00:05:54,066
[ Hums "Free Fallin'"
 chord changes ]

117
00:05:54,166 --> 00:05:58,600
"And start the phrase again, but
don't put that other bit in."

118
00:05:58,700 --> 00:06:04,166
And I hadn't even really thought
 it was a song, you know,

119
00:06:04,266 --> 00:06:06,133
but he was excited by it.

120
00:06:06,233 --> 00:06:09,266
♪ She's a good girl

121
00:06:09,366 --> 00:06:12,300
♪ Loves her mama

122
00:06:12,400 --> 00:06:15,700
The first two verses
 were adlibbed, you know --

123
00:06:15,800 --> 00:06:18,300
♪ She's a good girl,
 loves her mama ♪

124
00:06:18,400 --> 00:06:20,300
♪ loves Jesus,
 and America, too ♪

125
00:06:20,400 --> 00:06:24,700
I was just kind of tryin'
 to make Jeff smile.

126
00:06:24,800 --> 00:06:30,600
He goes, [English accent]
 "Free Falling."

127
00:06:30,700 --> 00:06:32,466
That's all he said, you know.

128
00:06:32,566 --> 00:06:38,200
♪ And I'm free

129
00:06:38,300 --> 00:06:44,200
♪ I'm free fallin'

130
00:06:44,300 --> 00:06:47,600
♪ And I'm free

131
00:06:50,066 --> 00:06:53,500
♪ I'm free fallin'

132
00:06:55,966 --> 00:06:57,966
-That's the whole point
 of having someone

133
00:06:58,066 --> 00:07:00,166
that will sit in the booth,
 hearing something

134
00:07:00,266 --> 00:07:03,166
that you might play,
 that you would just discard,

135
00:07:03,266 --> 00:07:05,333
and he'll say, "Hang on
 a minute, that was really good.

136
00:07:05,433 --> 00:07:06,766
Go back to that."

137
00:07:06,866 --> 00:07:10,133
-Ultimately,
 what being a producer is

138
00:07:10,233 --> 00:07:13,133
is having a point of view.

139
00:07:13,233 --> 00:07:17,666
It's easy to make sound.
 Really, anybody can make sound.

140
00:07:17,766 --> 00:07:19,933
But not everybody
 can make music.

141
00:07:20,033 --> 00:07:24,100
[ Up-tempo rock-'n'-roll
 music plays ]

142
00:07:27,100 --> 00:07:32,333
-Well, hello and welcome to the
 cradle of rock 'n' roll.

143
00:07:32,433 --> 00:07:35,933
♪♪

144
00:07:36,033 --> 00:07:39,833
-Sam Phillips
 was 3 days short of 27

145
00:07:39,933 --> 00:07:43,266
when he opened the doors to
 the Memphis recording service.

146
00:07:43,366 --> 00:07:46,433
He started the label Sun
 3 years later.

147
00:07:46,533 --> 00:07:49,833
-So many earlier producers,
 like Sam Phillips,

148
00:07:49,933 --> 00:07:52,966
they're basically operating
 in an AandR capacity,

149
00:07:53,066 --> 00:07:57,100
looking for promising talent,
 bringing them into the studio,

150
00:07:57,200 --> 00:07:59,666
and crafting a unique sound
 for them.

151
00:07:59,766 --> 00:08:02,300
-From Sam Phillips's point
 of view, if you weren't doing

152
00:08:02,400 --> 00:08:04,400
something different,
 you weren't doing anything.

153
00:08:04,500 --> 00:08:08,533
He was looking for individualism
in the extreme, as he would say.

154
00:08:08,633 --> 00:08:13,033
-When I wanted to open up
 my recording studio,

155
00:08:13,133 --> 00:08:17,100
I didn't tell too many people
 about what I had in mind

156
00:08:17,200 --> 00:08:19,500
because I didn't know whether
 I'd be able to pull it off.

157
00:08:19,600 --> 00:08:21,200
I didn't have enough money

158
00:08:21,300 --> 00:08:23,600
to buy the equipment
 that I wanted

159
00:08:23,700 --> 00:08:26,700
and I didn't know whether
 I could pay the rent,

160
00:08:26,800 --> 00:08:31,433
but I knew that I was gonna
 get me some black folks

161
00:08:31,533 --> 00:08:35,400
in that studio,
 one way or the other.

162
00:08:35,500 --> 00:08:39,333
I recorded Roscoe Gordon,
 BB King,

163
00:08:39,433 --> 00:08:42,366
the Howlin' Wolf,
 Little Junior Parker.

164
00:08:42,466 --> 00:08:48,000
♪♪

165
00:08:48,100 --> 00:08:52,966
-Memphis in the mid-'50s
 was a "black cats" town.

166
00:08:53,066 --> 00:08:54,966
It was about soul.

167
00:08:55,066 --> 00:08:56,833
Nashville didn't rock.

168
00:08:56,933 --> 00:08:58,500
Memphis did.

169
00:08:58,600 --> 00:08:59,900
[ Up-tempo rock-'n'-roll
 music plays ]

170
00:09:00,000 --> 00:09:02,066
-Sam Phillips was so smitten

171
00:09:02,166 --> 00:09:05,266
with the sound of black music
 and black blues,

172
00:09:05,366 --> 00:09:09,033
but he knew that he'd need
 a white guy to put it out there.

173
00:09:09,133 --> 00:09:12,133
And he found a guy
 called Elvis Presley, ha.

174
00:09:14,433 --> 00:09:17,100
-♪ Evenin' shadows

175
00:09:17,200 --> 00:09:21,766
♪ make me blue

176
00:09:21,866 --> 00:09:24,633
♪ When each weary day

177
00:09:24,733 --> 00:09:26,200
♪ is through

178
00:09:26,300 --> 00:09:30,833
-With Elvis, I knew when
 he walked in the door, baby.

179
00:09:30,933 --> 00:09:33,300
If anybody can do this,

180
00:09:33,400 --> 00:09:36,766
I believe this is the person
 who can do it.

181
00:09:36,866 --> 00:09:39,533
-♪ My happiness

182
00:09:39,633 --> 00:09:41,666
-It was something
 that he heard in this kid,

183
00:09:41,766 --> 00:09:44,433
something that was
 unique about him.

184
00:09:44,533 --> 00:09:47,100
-But, as the session begins,

185
00:09:47,200 --> 00:09:51,666
Elvis starts singing all these
 country songs and pop standards.

186
00:09:51,766 --> 00:09:55,833
And Sam realizes,
 "Hey, this is not gonna work."

187
00:09:55,933 --> 00:09:59,933
He has a wonderful voice,
 but it's so insecure.

188
00:10:00,033 --> 00:10:06,600
-♪ Just as long
 as I'm with you ♪

189
00:10:06,700 --> 00:10:11,666
♪ My happiness

190
00:10:14,433 --> 00:10:16,133
-So I went in
 and talked to him and said,

191
00:10:16,233 --> 00:10:18,933
"Hey, we still are not
where I believe we should be,

192
00:10:19,033 --> 00:10:23,600
and I think we all agree on
 this," and so I turned around,

193
00:10:23,700 --> 00:10:27,666
went back in the control room,
 and, next thing I know,

194
00:10:27,766 --> 00:10:30,866
Elvis cut out on
 "That's All Right Mama."

195
00:10:30,966 --> 00:10:33,833
♪♪

196
00:10:33,933 --> 00:10:36,333
-♪ Well, that's all right,
 mama ♪

197
00:10:36,433 --> 00:10:38,633
♪ That's all right for you

198
00:10:38,733 --> 00:10:40,400
♪ That's all right now, mama

199
00:10:40,500 --> 00:10:42,233
♪ Just any way you do

200
00:10:42,333 --> 00:10:43,466
♪ That's all right

201
00:10:43,566 --> 00:10:45,600
-And, man, the minute
 I heard that thing,

202
00:10:45,700 --> 00:10:50,233
I said, "Lord, hey, if we aren't
 gonna make it on that, honey,

203
00:10:50,333 --> 00:10:52,600
there was nothing
 I could do, ever."

204
00:10:52,700 --> 00:10:55,466
-♪ Do

205
00:10:55,566 --> 00:10:59,366
-I used to hear Elvis and they
 would be singing and playing,

206
00:10:59,466 --> 00:11:03,900
and they sounded good, but they
 was playing white music.

207
00:11:04,000 --> 00:11:07,033
♪ That's all right, mama,
 that's all right for you ♪

208
00:11:07,133 --> 00:11:10,166
When he did that,
 I said, "Ohhh, wait a minute.

209
00:11:10,266 --> 00:11:12,900
[laughs]
 This is this is all right."

210
00:11:13,000 --> 00:11:14,700
How do you categorize
 "That's All right"?

211
00:11:14,800 --> 00:11:16,200
It's just a magic moment,

212
00:11:16,300 --> 00:11:19,366
and it's truly original
 in that it doesn't sound

213
00:11:19,466 --> 00:11:22,000
like anything else
 in the marketplace.

214
00:11:22,100 --> 00:11:24,233
-♪ I'm leavin' town, baby

215
00:11:24,333 --> 00:11:26,666
♪ I'm leavin' town for sure

216
00:11:26,766 --> 00:11:28,566
♪ Well, then you
 won't be bothered ♪

217
00:11:28,666 --> 00:11:30,733
♪ With me hangin'
 'round your door ♪

218
00:11:30,833 --> 00:11:33,033
♪ But that's all right

219
00:11:33,133 --> 00:11:35,266
♪ That's all right

220
00:11:35,366 --> 00:11:38,666
♪ That's all right,
 now, mama ♪

221
00:11:38,766 --> 00:11:44,066
♪ Any way you do

222
00:11:44,166 --> 00:11:47,566
-To Sam Phillips,
 it was always about freeing --

223
00:11:47,666 --> 00:11:50,566
freeing the soul
 of his singers.

224
00:11:50,666 --> 00:11:53,000
Most of these people
 who came to him,

225
00:11:53,100 --> 00:11:55,633
like Johnny Cash
 and Carl Perkins,

226
00:11:55,733 --> 00:11:59,633
Elvis Presley, Jerry Lee Lewis,
 Roy Orbison --

227
00:11:59,733 --> 00:12:02,866
they all shared
 this enormous insecurity.

228
00:12:02,966 --> 00:12:04,866
His magic was to pull it out

229
00:12:04,966 --> 00:12:07,866
of whatever it was
that they had inside.

230
00:12:07,966 --> 00:12:12,433
-♪ I believe you're doin'
 me wrong, and now I know ♪

231
00:12:12,533 --> 00:12:15,733
♪ I believe you're doin' me
 wrong, and now I know ♪

232
00:12:15,833 --> 00:12:18,200
-The qualities that Sam Phillips
 first saw in him,

233
00:12:18,300 --> 00:12:20,466
he continued to show
 till the end of his career.

234
00:12:20,566 --> 00:12:21,900
-♪ Well

235
00:12:22,000 --> 00:12:23,733
♪ I said shake,
 rattle, and roll ♪

236
00:12:23,833 --> 00:12:25,900
♪ I said shake, rattle,
 and roll ♪

237
00:12:26,000 --> 00:12:28,033
♪ I said shake,
 rattle, and roll ♪

238
00:12:28,133 --> 00:12:30,166
♪ I said shake, rattle,
 and roll ♪

239
00:12:30,266 --> 00:12:36,633
-When you know that you have
 been able to give these people

240
00:12:36,733 --> 00:12:43,733
the inspiration to display
their God-given talent

241
00:12:43,833 --> 00:12:46,233
and to be proud of it,

242
00:12:46,333 --> 00:12:50,233
I think that is the essence
 of Sun records.

243
00:12:50,333 --> 00:12:52,433
-♪ I don't care if I die

244
00:12:52,533 --> 00:12:54,733
♪ I said flip, flop, and fly

245
00:12:54,833 --> 00:12:56,700
♪ I don't care if I die

246
00:12:56,800 --> 00:12:58,266
♪ Don't ever leave me

247
00:12:58,366 --> 00:13:00,733
♪ Don't ever say goodbye

248
00:13:02,900 --> 00:13:05,566
[ Cheers and applause ]

249
00:13:07,966 --> 00:13:11,166
-We formally present
 The Beatles!

250
00:13:11,266 --> 00:13:14,333
♪♪

251
00:13:19,533 --> 00:13:22,366
-I didn't realize
 when I signed the Beatles

252
00:13:22,466 --> 00:13:25,000
that they'd already been
 to every record company

253
00:13:25,100 --> 00:13:27,333
in the country
 and they'd been turned down

254
00:13:27,433 --> 00:13:31,033
by every record company
 in the country.

255
00:13:31,133 --> 00:13:32,966
-♪ Some other guy now

256
00:13:33,066 --> 00:13:37,000
♪ Has taken my love
 away from me now ♪

257
00:13:37,100 --> 00:13:38,533
-When we first met George,

258
00:13:38,633 --> 00:13:41,200
we loved him because
 he took a chance on us.

259
00:13:41,300 --> 00:13:42,800
No one else would take
 a chance.

260
00:13:42,900 --> 00:13:44,866
With a name like that,
 you come from Liverpool --

261
00:13:44,966 --> 00:13:46,266
not a chance in hell.

262
00:13:46,366 --> 00:13:48,100
♪♪

263
00:13:48,200 --> 00:13:50,833
-I think it was really a gut
 feeling I had about them.

264
00:13:50,933 --> 00:13:53,200
I think it was their charisma.

265
00:13:53,300 --> 00:13:54,900
-Does the continuous living
 and working together

266
00:13:55,000 --> 00:13:57,700
impose any temperamental
 stress upon you?

267
00:13:57,800 --> 00:13:59,566
-You know, we all have been
mates for quite a long time,

268
00:13:59,666 --> 00:14:03,000
so we don't get on each other's
 nerves as much as we could.

269
00:14:03,100 --> 00:14:04,433
-Argh!

270
00:14:04,533 --> 00:14:06,366
Bloody hell, yes.
 [Laughter]

271
00:14:06,466 --> 00:14:07,633
-We're quite friendly.

272
00:14:07,733 --> 00:14:09,033
-So I see.

273
00:14:09,133 --> 00:14:12,366
♪♪

274
00:14:12,466 --> 00:14:14,200
-When I first met them,
 The Beatles knew nothing

275
00:14:14,300 --> 00:14:16,766
about a recording studio.

276
00:14:16,866 --> 00:14:19,866
Their experience had been
 performing in front of people

277
00:14:19,966 --> 00:14:23,400
at the Cavern in Hamburg
 and that kind of thing.

278
00:14:23,500 --> 00:14:25,933
-George had done no
 rock 'n' roll when we met him,

279
00:14:26,033 --> 00:14:27,300
and we'd never been
 in a studio,

280
00:14:27,400 --> 00:14:30,200
so we did a lot
 of learning together.

281
00:14:30,300 --> 00:14:33,900
-I think The Beatles would have
 made it as great musicians

282
00:14:34,000 --> 00:14:35,833
whether I was there or not.

283
00:14:35,933 --> 00:14:38,433
I think the fact that
 I<i>was</i> there helped out.

284
00:14:38,533 --> 00:14:40,600
I think they probably got
 there more quickly.

285
00:14:40,700 --> 00:14:47,200
-♪ Last night I said
 these words to my girl ♪

286
00:14:47,300 --> 00:14:53,200
♪ I know you never
 even try, girl ♪

287
00:14:53,300 --> 00:14:55,266
-♪ Come on
 -♪ Come on

288
00:14:55,366 --> 00:14:56,766
-♪ Come on
 -♪ Come on

289
00:14:56,866 --> 00:14:58,366
-♪ Come on
 -♪ Come on

290
00:14:58,466 --> 00:14:59,766
-♪ Come on
 -♪ Come on

291
00:14:59,866 --> 00:15:04,233
-♪ Please please me, oh, yeah,
 like I please you ♪

292
00:15:04,333 --> 00:15:07,800
[ Screaming ]

293
00:15:07,900 --> 00:15:09,666
-What happens with
 George Martin's work

294
00:15:09,766 --> 00:15:15,800
with The Beatles is that he
 added himself into the picture.

295
00:15:15,900 --> 00:15:17,800
He was an arranger,
 he was a musician,

296
00:15:17,900 --> 00:15:19,466
he had some technical knowledge

297
00:15:19,566 --> 00:15:23,466
that he could use to augment
 what they were doing,

298
00:15:23,566 --> 00:15:28,166
and took control
 of the overall sonic picture.

299
00:15:28,266 --> 00:15:32,100
-I kept seeing George Martin's
 name on the records

300
00:15:32,200 --> 00:15:34,000
and then, when I saw a picture
 of him, I thought,

301
00:15:34,100 --> 00:15:36,500
"My God, he's about twice
 their age," you know.

302
00:15:36,600 --> 00:15:39,633
He looked like he was
 a director in a bank, you know.

303
00:15:39,733 --> 00:15:41,500
He had a suit and tie
 all the time.

304
00:15:41,600 --> 00:15:43,333
His hair was swept back.

305
00:15:43,433 --> 00:15:45,533
It was like "Wow!
 These people work together?

306
00:15:45,633 --> 00:15:47,966
That's crazy."

307
00:15:48,066 --> 00:15:54,900
-He was older and wiser and he
 brought a deep musicality.

308
00:15:55,000 --> 00:16:00,200
They had it intuitively
 and he had it intellectually,

309
00:16:00,300 --> 00:16:04,100
so he could help them
 execute ideas

310
00:16:04,200 --> 00:16:08,666
that a less skilled producer
 could not do.

311
00:16:08,766 --> 00:16:11,466
[ Cheers and applause ]

312
00:16:13,666 --> 00:16:16,233
-It wasn't until
 a couple of years later

313
00:16:16,333 --> 00:16:19,666
that they started doing
 more sophisticated songwriting.

314
00:16:19,766 --> 00:16:22,466
Wrote the most
 touching material.

315
00:16:22,566 --> 00:16:24,666
-Okay, then. Okay.

316
00:16:24,766 --> 00:16:27,866
-It'll be an F for you.

317
00:16:27,966 --> 00:16:30,800
♪ Yesterday

318
00:16:30,900 --> 00:16:32,633
-Keep playing it.

319
00:16:32,733 --> 00:16:34,900
-I'm in G.
 But it'll be an F.

320
00:16:35,000 --> 00:16:41,233
It goes [strum] E minor
 to A7 to D minor.

321
00:16:41,333 --> 00:16:43,000
Ready.
 -Here we go. Here we go.

322
00:16:43,100 --> 00:16:45,300
-When Paul first wrote
 "Yesterday,"

323
00:16:45,400 --> 00:16:48,833
he came to me and said,
 "Have you heard this one before?

324
00:16:48,933 --> 00:16:51,100
Because I dreamt about it
 last night,

325
00:16:51,200 --> 00:16:55,500
and I'm sure in my subconscious
 I'm pinching it from someone."

326
00:16:55,600 --> 00:16:57,833
I said, "No, I'm sure it's
 an original piece of music.

327
00:16:57,933 --> 00:16:59,166
Stick to it, it's great."

328
00:16:59,266 --> 00:17:00,933
-Okay, man.

329
00:17:01,033 --> 00:17:05,266
♪♪

330
00:17:05,366 --> 00:17:08,433
♪ Yesterday

331
00:17:08,533 --> 00:17:13,066
♪ All my troubles
 seemed so far away ♪

332
00:17:13,166 --> 00:17:16,533
♪ Now it looks as though
 they're here to stay ♪

333
00:17:16,633 --> 00:17:19,066
-He said,
 "What do you think, man?"

334
00:17:19,166 --> 00:17:21,833
I said, "Well, there's nothing
 we can do to put on top of this

335
00:17:21,933 --> 00:17:26,666
and make it more beautiful,
 except perhaps some strings."

336
00:17:26,766 --> 00:17:29,433
-♪ There's a shadow
 hanging over me ♪

337
00:17:29,533 --> 00:17:31,600
-With my dad being
 the posh bloke in the studio,

338
00:17:31,700 --> 00:17:33,866
as the classically
 trained musician,

339
00:17:33,966 --> 00:17:37,733
there was an initial
 reluctance from Paul

340
00:17:37,833 --> 00:17:40,133
to have a string quartet
 on "Yesterday."

341
00:17:40,233 --> 00:17:42,266
-I was always frightened
 of classical music,

342
00:17:42,366 --> 00:17:43,900
and I never wanted
 to listen to it

343
00:17:44,000 --> 00:17:45,733
because it was Beethoven
 and Tchaikovsky

344
00:17:45,833 --> 00:17:48,066
and sort of big words like that,
 and Schoenberg.

345
00:17:48,166 --> 00:17:49,866
You know, I always thought,
 you know,

346
00:17:49,966 --> 00:17:53,300
"It's high-class, that.
 It's very highbrow.

347
00:17:53,400 --> 00:17:57,466
-I was rehearsing musicians
 when he walked into the studio

348
00:17:57,566 --> 00:17:59,766
and he saw the score
 that I had written

349
00:17:59,866 --> 00:18:01,533
and he came up to me and said,
 "What's this?"

350
00:18:01,633 --> 00:18:04,133
I said, "It's all the music
 that the musicians are playing.

351
00:18:04,233 --> 00:18:06,766
He said, "You haven't
 got my name on it."

352
00:18:06,866 --> 00:18:08,966
I said, "I'm sorry.
 Here's a pencil.

353
00:18:09,066 --> 00:18:11,000
Put your name on it."
 So he wrote on it,

354
00:18:11,100 --> 00:18:15,500
"Yesterday by Paul McCartney
 John Lennon..."

355
00:18:15,600 --> 00:18:19,266
Looked at me --
 "George Martin Esq",

356
00:18:19,366 --> 00:18:22,733
and then giggled
 and put down "and Mozart".

357
00:18:22,833 --> 00:18:25,833
-♪ Yesterday

358
00:18:25,933 --> 00:18:30,666
♪ Love was such
 an easy game to play ♪

359
00:18:30,766 --> 00:18:34,566
♪ Now I need a place
 to hide away ♪

360
00:18:34,666 --> 00:18:40,400
♪ Oh, I believe in yesterday

361
00:18:40,500 --> 00:18:44,133
-"Yesterday" showed Paul
 how a string quartet

362
00:18:44,233 --> 00:18:47,900
could be quite effective
 on a really good song.

363
00:18:48,000 --> 00:18:50,733
And then he came to me with
 "Eleanor Rigby,"

364
00:18:50,833 --> 00:18:53,266
which cried out for strings --

365
00:18:53,366 --> 00:18:56,433
not the smooth, legato stuff
 of "Yesterday,"

366
00:18:56,533 --> 00:18:58,966
but something that's
 very biting,

367
00:18:59,066 --> 00:19:01,733
very rhythmic, very edgy.

368
00:19:01,833 --> 00:19:06,333
[ Suspenseful
 string music plays ]

369
00:19:06,433 --> 00:19:09,400
It suggested to me
 the stuff that Bernard Herrmann

370
00:19:09,500 --> 00:19:12,366
had been writing for "Psycho,"
 for example.

371
00:19:12,466 --> 00:19:17,533
♪♪

372
00:19:17,633 --> 00:19:20,833
-"Eleanor Rigby" is the first
 time that The Beatles

373
00:19:20,933 --> 00:19:22,900
weren't playing any instruments
 on one of their records.

374
00:19:23,000 --> 00:19:26,400
It is just a string octet.

375
00:19:26,500 --> 00:19:29,000
The octet was recorded
 onto 4-track.

376
00:19:29,100 --> 00:19:30,466
On track 1 here...

377
00:19:30,566 --> 00:19:32,700
[ Violins play ]

378
00:19:32,800 --> 00:19:34,366
...you have the first violins.

379
00:19:34,466 --> 00:19:36,566
♪♪

380
00:19:36,666 --> 00:19:39,066
And here are the second violins.

381
00:19:39,166 --> 00:19:40,533
♪♪

382
00:19:40,633 --> 00:19:42,900
You can hear bleed 'cause

383
00:19:43,000 --> 00:19:44,233
they're all in the same
 room together.

384
00:19:44,333 --> 00:19:47,433
♪♪

385
00:19:47,533 --> 00:19:49,500
-Oh, my gosh, I played that

386
00:19:49,600 --> 00:19:51,000
over and over
 and over and over again.

387
00:19:51,100 --> 00:19:53,566
It was just so smart.

388
00:19:53,666 --> 00:19:55,733
George Martin
 obviously knew this stuff

389
00:19:55,833 --> 00:19:58,800
and he knew how to put it
 on a Beatles record.

390
00:19:58,900 --> 00:20:00,566
That's the trick.

391
00:20:00,666 --> 00:20:05,366
[ "Eleanor Rigby" plays ]

392
00:20:05,466 --> 00:20:07,166
For the first time you're
hearing a string octet

393
00:20:07,266 --> 00:20:09,566
and you're tapping your foot.

394
00:20:09,666 --> 00:20:13,966
-George Martin made strings
 cool, you know.

395
00:20:14,066 --> 00:20:17,133
He used strings in a way
 that was so innovative.

396
00:20:17,233 --> 00:20:19,700
I don't think anyone
 had thought of before.

397
00:20:19,800 --> 00:20:23,733
In that way,
 The Beatles educated all of us.

398
00:20:23,833 --> 00:20:28,533
-♪ Ah, look at all
 the lonely people ♪

399
00:20:30,466 --> 00:20:35,400
♪ Ah, look at all
 the lonely people ♪

400
00:20:37,133 --> 00:20:39,566
♪ Eleanor Rigby

401
00:20:39,666 --> 00:20:41,466
Until then, I thought,
 "I can be a rock star.

402
00:20:41,566 --> 00:20:43,533
I want to be a rock star.
 I want to be onstage.

403
00:20:43,633 --> 00:20:45,300
I want to have the girls
 screaming at me.

404
00:20:45,400 --> 00:20:47,966
I want all that stuff.
 I want a limo, everything."

405
00:20:48,066 --> 00:20:50,466
[laughs] But now I wanted
 to be George Martin.

406
00:20:50,566 --> 00:20:51,700
That was more important.

407
00:20:51,800 --> 00:20:54,266
To be in the studio,
 to do that kind of stuff,

408
00:20:54,366 --> 00:20:56,566
to be able to experiment
 that way

409
00:20:56,666 --> 00:21:00,800
and to make great works of art
 that only exist on tape.

410
00:21:00,900 --> 00:21:02,600
That's very important, you know.

411
00:21:02,700 --> 00:21:05,533
It's a very different art
 from performing live.

412
00:21:05,633 --> 00:21:08,633
That's what I wanted to be --
 I wanted to be George Martin.

413
00:21:08,733 --> 00:21:12,766
-♪ All the lonely people

414
00:21:12,866 --> 00:21:15,600
♪ Do they all belong?

415
00:21:18,033 --> 00:21:22,866
-George Martin --
his influence was so mighty,

416
00:21:22,966 --> 00:21:26,766
but he wasn't there
 to put<i>his</i> stamp on it.

417
00:21:26,866 --> 00:21:29,333
Someone like a Phil Spector
 kind of --

418
00:21:29,433 --> 00:21:31,133
He was the opposite of that.

419
00:21:31,233 --> 00:21:32,866
I don't know
 if he said it himself,

420
00:21:32,966 --> 00:21:36,033
but, you know, he was
 the artist on the record.

421
00:21:36,133 --> 00:21:39,766
[ "Be My Baby" plays ]

422
00:21:43,966 --> 00:21:45,633
-♪ The night we met

423
00:21:45,733 --> 00:21:47,866
♪ I knew I

424
00:21:47,966 --> 00:21:50,866
♪ needed you so

425
00:21:50,966 --> 00:21:54,833
-The enormous orchestra
 he got on "Be My Baby,"

426
00:21:54,933 --> 00:21:57,300
there was nothing before
 Phil Spector

427
00:21:57,400 --> 00:21:59,700
that was ever done
 on such a level,

428
00:21:59,800 --> 00:22:01,733
except maybe
 a symphonic recording --

429
00:22:01,833 --> 00:22:04,300
you know, Beethoven's 9th
 or something like that.

430
00:22:04,400 --> 00:22:07,333
-♪ Oh oh oh
 -Boom, boom-boom, bang!

431
00:22:07,433 --> 00:22:09,100
Boom, boom-boom, bang!

432
00:22:09,200 --> 00:22:12,233
Those are huge, big, noisy,
 rock 'n' roll --

433
00:22:12,333 --> 00:22:15,533
♪ Be my, be my little baby

434
00:22:15,633 --> 00:22:16,866
-♪ Be my darling

435
00:22:16,966 --> 00:22:18,666
-♪ Be my, be my baby

436
00:22:18,766 --> 00:22:21,600
-♪ Be my baby now

437
00:22:21,700 --> 00:22:24,600
♪ Whoa, oh, oh, oh, oh

438
00:22:24,700 --> 00:22:27,600
-What one really hears
 in Phil Spector's work

439
00:22:27,700 --> 00:22:29,933
is the possibility
 of production.

440
00:22:30,033 --> 00:22:34,566
A unique way of building
 the sound of his recordings.

441
00:22:34,666 --> 00:22:38,566
It's now known
 as the Wall of Sound.

442
00:22:38,666 --> 00:22:42,100
-He was the first
 rock-star producer.

443
00:22:42,200 --> 00:22:44,900
And if you wanted to be
 a record producer,

444
00:22:45,000 --> 00:22:48,600
he was somebody you had to study
 or just know a lot about.

445
00:22:48,700 --> 00:22:52,600
[ Applause ]

446
00:22:52,700 --> 00:22:56,366
-♪ To know, know, know him

447
00:22:56,466 --> 00:23:01,433
♪ Is to love, love, love him

448
00:23:01,533 --> 00:23:03,133
-It's easy to forget
 how young Phil Spector was

449
00:23:03,233 --> 00:23:04,600
when he started.

450
00:23:04,700 --> 00:23:06,966
The Teddy Bears
 was his first band

451
00:23:07,066 --> 00:23:09,833
and it was just him
 and his schoolmates,

452
00:23:09,933 --> 00:23:13,766
the three of them doing this
 very mournful harmony record.

453
00:23:13,866 --> 00:23:16,966
-♪ Is to love, love, love him

454
00:23:17,066 --> 00:23:20,166
-My older sister's boyfriend

455
00:23:20,266 --> 00:23:23,133
was the other guy
 in the Teddy Bears.

456
00:23:23,233 --> 00:23:25,233
They'd rehearse
 in my living room,

457
00:23:25,333 --> 00:23:27,300
so I heard
 "Wonderful Lovable You"

458
00:23:27,400 --> 00:23:29,433
and "Don't You Worry
 My Little Pet"

459
00:23:29,533 --> 00:23:31,466
and "To Know Him
 is To Love Him."

460
00:23:31,566 --> 00:23:34,666
-♪ Love, love, love him

461
00:23:34,766 --> 00:23:38,000
-It's a magical little
 teen record.

462
00:23:38,100 --> 00:23:41,366
That was the first record
 he ever made.

463
00:23:41,466 --> 00:23:44,333
He emerged fully formed.

464
00:23:44,433 --> 00:23:45,700
-♪ And I do

465
00:23:45,800 --> 00:23:47,800
[ Whistling and applause ]

466
00:23:47,900 --> 00:23:50,833
[ Drumbeat ]

467
00:23:53,633 --> 00:23:55,166
-Well, from the beginning,
 Phil Spector was

468
00:23:55,266 --> 00:23:59,766
into the sound of records
 and not just songwriting.

469
00:23:59,866 --> 00:24:03,733
And he was very ambitious and he
started his own record label.

470
00:24:03,833 --> 00:24:05,433
At that point,
 what you think of

471
00:24:05,533 --> 00:24:08,066
as the Phil Spector
 Wall of Sound really starts.

472
00:24:08,166 --> 00:24:10,700
[ Whirring ]

473
00:24:13,400 --> 00:24:16,000
-♪ You never close your eyes

474
00:24:16,100 --> 00:24:21,533
♪ Anymore
 when I kiss your lips ♪

475
00:24:23,766 --> 00:24:26,600
♪ And there's no tenderness

476
00:24:26,700 --> 00:24:30,066
-When you're a teenager, your
 emotions are really heightened.

477
00:24:30,166 --> 00:24:32,900
Phil Spector's records
 really encapsulated that.

478
00:24:33,000 --> 00:24:34,166
You listen to something like

479
00:24:34,266 --> 00:24:35,433
"You've Lost That Lovin'
 Feeling" and it just sounds

480
00:24:35,533 --> 00:24:37,433
like, you know, it sounds
 like the end of the world,

481
00:24:37,533 --> 00:24:39,666
more than the end of a love
 affair. It's incredible.

482
00:24:39,766 --> 00:24:42,466
-♪ But, baby

483
00:24:42,566 --> 00:24:45,900
♪ Baby, I know it

484
00:24:46,000 --> 00:24:51,466
♪ You've lost
 that lovin' feeling ♪

485
00:24:51,566 --> 00:24:56,300
♪ Whoa, that lovin' feeling

486
00:24:56,400 --> 00:24:59,500
♪ You've lost
 that lovin' feeling ♪

487
00:24:59,600 --> 00:25:03,933
♪ Now it's gone, gone, gone

488
00:25:04,033 --> 00:25:06,933
♪ Whoa-oh, oh, oh

489
00:25:07,033 --> 00:25:09,566
-Phil Spector used 3 keyboard
 players, 2 drummers...

490
00:25:09,666 --> 00:25:11,900
-3 bass players,
 3 organ players...

491
00:25:12,000 --> 00:25:15,000
-5 keyboard players,
 3 guitar players...

492
00:25:15,100 --> 00:25:16,866
-3 woodwinds, 3 saxes.

493
00:25:16,966 --> 00:25:18,800
-The Los Angeles Choir.

494
00:25:18,900 --> 00:25:21,666
-He was like, "How can I make
 these 4 tracks sound bigger?

495
00:25:21,766 --> 00:25:23,633
Well, I'll hire
 double the musicians

496
00:25:23,733 --> 00:25:27,200
and have them all play exactly
 the same thing at the same time.

497
00:25:27,300 --> 00:25:30,300
-Phil Spector
 intuitively understood

498
00:25:30,400 --> 00:25:32,900
that a rock 'n' roll ensemble
 or a pop group

499
00:25:33,000 --> 00:25:34,233
is no different
 than an orchestra.

500
00:25:34,333 --> 00:25:36,333
There's absolutely a reason
 why you have

501
00:25:36,433 --> 00:25:39,466
16 or 18 or 20 first violins
 in an orchestra.

502
00:25:39,566 --> 00:25:43,233
It's because one violin
 sounds like [bleep], you know.

503
00:25:43,333 --> 00:25:46,066
And if you get --
 and even 8 sound crappy.

504
00:25:46,166 --> 00:25:48,300
But when they're all
 playing together,

505
00:25:48,400 --> 00:25:50,400
suddenly it homogenizes

506
00:25:50,500 --> 00:25:54,266
and it creates that
 extraordinary sound.

507
00:25:54,366 --> 00:26:00,000
-♪ Bring back
 that lovin' feeling ♪

508
00:26:00,100 --> 00:26:05,100
♪ Whoa, that lovin' feeling

509
00:26:05,200 --> 00:26:07,966
-After the track was laid, and
 you go back in the control room,

510
00:26:08,066 --> 00:26:09,700
you could listen
 to the playback,

511
00:26:09,800 --> 00:26:11,800
you couldn't believe
 what you was hearing.

512
00:26:11,900 --> 00:26:13,966
You didn't even believe
 that you just played that.

513
00:26:14,066 --> 00:26:16,466
To listen to the track,
 the way he just

514
00:26:16,566 --> 00:26:19,166
stacked those sounds together.

515
00:26:20,566 --> 00:26:23,266
He knew what he was doing.

516
00:26:23,366 --> 00:26:26,800
-So he had this huge hit
 with the Righteous Brothers

517
00:26:26,900 --> 00:26:29,466
and then he followed it up
 not that much later

518
00:26:29,566 --> 00:26:31,100
with "River Deep Mountain High."

519
00:26:31,200 --> 00:26:33,366
-Okay, here we go, from the top.

520
00:26:33,466 --> 00:26:34,933
Take 3.

521
00:26:35,033 --> 00:26:37,700
-1, 2.
 1, 2, 3.

522
00:26:37,800 --> 00:26:40,900
♪♪

523
00:26:43,400 --> 00:26:45,266
Jack, you don't have
 a more substantial tambourine

524
00:26:45,366 --> 00:26:47,800
out there, do ya?
 Take 11.

525
00:26:47,900 --> 00:26:49,333
-It was just once in a while

526
00:26:49,433 --> 00:26:53,133
that we do 29, 30, 31 takes
 on a song.

527
00:26:53,233 --> 00:26:56,866
And maybe he would
 go back to take 4.

528
00:26:56,966 --> 00:26:59,700
But, that's the way it was
 with Phil.

529
00:26:59,800 --> 00:27:01,100
-Take 15.

530
00:27:01,200 --> 00:27:02,933
-♪ Do I love you?

531
00:27:03,033 --> 00:27:06,166
♪ My, oh, my

532
00:27:06,266 --> 00:27:09,800
♪ Yeah, river deep,
 mountain high ♪

533
00:27:09,900 --> 00:27:11,200
♪ Yeah, yeah, yeah

534
00:27:11,300 --> 00:27:12,633
-Hold it, hold it,
 hold it, hold it.

535
00:27:12,733 --> 00:27:14,366
It was a little fast.
 You were ahead.

536
00:27:14,466 --> 00:27:16,266
-He abused the technology.

537
00:27:16,366 --> 00:27:18,000
He abused the musicians.

538
00:27:18,100 --> 00:27:20,366
-The day that we did
 the session,

539
00:27:20,466 --> 00:27:22,000
the room was full of people.

540
00:27:22,100 --> 00:27:23,466
Eons of musicians

541
00:27:23,566 --> 00:27:24,866
and he was a little bitty
 something out there,

542
00:27:24,966 --> 00:27:27,166
screaming, "I want this!
 I...!" You know?

543
00:27:27,266 --> 00:27:29,500
I mean he's very persistent
 in what he wants.

544
00:27:29,600 --> 00:27:33,300
And the result is fantastic,
 but, he's very,

545
00:27:33,400 --> 00:27:36,266
very, very strong personality
 to sort of work for.

546
00:27:36,366 --> 00:27:39,466
I wouldn't say he's easy at all.
 [ Laughs ]

547
00:27:39,566 --> 00:27:43,166
♪♪

548
00:27:43,266 --> 00:27:46,033
♪ When I was a little girl

549
00:27:46,133 --> 00:27:48,966
♪ I had a ragdoll

550
00:27:49,066 --> 00:27:51,633
-And I don't know who gave it
 that title, Wall of Sound,

551
00:27:51,733 --> 00:27:53,100
but it was a brilliant title

552
00:27:53,200 --> 00:27:54,900
and they just put it
 on everything.

553
00:27:55,000 --> 00:27:58,000
-Every rock 'n' roll
 or any serious recordmaker

554
00:27:58,100 --> 00:28:00,700
wanted to grab on
 to a bit of that sound.

555
00:28:00,800 --> 00:28:03,400
-♪ And do I love you?

556
00:28:03,500 --> 00:28:06,400
♪ My, oh, my

557
00:28:06,500 --> 00:28:10,366
♪ Yeah, river deep,
 mountain high ♪

558
00:28:10,466 --> 00:28:12,433
♪ Yeah, yeah, yeah!

559
00:28:12,533 --> 00:28:14,066
-A lot of people
 don't want to credit Phil

560
00:28:14,166 --> 00:28:17,933
because he's too crazy,
he had too much of a reputation.

561
00:28:18,033 --> 00:28:19,700
But from my point of view,

562
00:28:19,800 --> 00:28:22,266
I was working
 with Phil Spector, man.

563
00:28:22,366 --> 00:28:24,066
I knew it was gonna be good.

564
00:28:24,166 --> 00:28:26,633
♪♪

565
00:28:29,333 --> 00:28:33,000
♪♪

566
00:28:39,333 --> 00:28:40,933
-♪ Up at 8:00

567
00:28:41,033 --> 00:28:42,566
♪ You can't be late

568
00:28:42,666 --> 00:28:44,366
♪ For Matthew and son

569
00:28:44,466 --> 00:28:45,933
♪ He won't wait

570
00:28:46,033 --> 00:28:48,900
[ Horns play ]

571
00:28:49,000 --> 00:28:51,633
I was actually making
 very, very brassy,

572
00:28:51,733 --> 00:28:54,433
very fully arranged pop records

573
00:28:54,533 --> 00:28:57,600
back in the early '60s
 or late '60s.

574
00:28:57,700 --> 00:29:00,100
♪♪

575
00:29:00,200 --> 00:29:02,500
♪ Matthew and son,
 the work's never done ♪

576
00:29:02,600 --> 00:29:04,833
♪ There's always something new

577
00:29:04,933 --> 00:29:06,900
I wanted to have a hit.

578
00:29:07,000 --> 00:29:10,100
But most of the times, I was not
in control of my songs.

579
00:29:10,200 --> 00:29:11,800
♪ ...never, ever blue

580
00:29:11,900 --> 00:29:13,666
And everybody was writing
 these notes for me

581
00:29:13,766 --> 00:29:16,433
and they were recording them
 and I was always

582
00:29:16,533 --> 00:29:18,966
rather intimidated
 by the studio and, you know,

583
00:29:19,066 --> 00:29:20,666
there's all these, like,
 engineers, and they all knew

584
00:29:20,766 --> 00:29:23,000
what the buttons meant
 and where the wires were going.

585
00:29:23,100 --> 00:29:25,566
I couldn't understand what
 that was. It was a spaceship.

586
00:29:25,666 --> 00:29:28,133
♪♪

587
00:29:28,233 --> 00:29:34,666
And I didn't quite recognize
 my music when it came out.

588
00:29:34,766 --> 00:29:37,433
I just wanted to get shod
 of the record industry

589
00:29:37,533 --> 00:29:39,166
being, you know,
 the boss of everybody

590
00:29:39,266 --> 00:29:42,200
and telling everybody
 what to do.

591
00:29:42,300 --> 00:29:45,600
And I wanted to get control
 of my sound.

592
00:29:45,700 --> 00:29:48,400
[ Intro to "Father and Son"
 plays ]

593
00:29:52,000 --> 00:29:56,100
♪ It's not time
 to make a change ♪

594
00:29:56,200 --> 00:29:59,266
♪ Just relax, take it easy

595
00:29:59,366 --> 00:30:02,633
♪ You're still young,
 that's your fault ♪

596
00:30:02,733 --> 00:30:05,800
♪ There's so much
 you have to know ♪

597
00:30:05,900 --> 00:30:09,266
♪ Find a girl, settle down

598
00:30:09,366 --> 00:30:13,066
♪ If you want, you can marry

599
00:30:13,166 --> 00:30:18,800
♪ Look at me, I am old,
 but I'm happy ♪

600
00:30:20,266 --> 00:30:23,600
And so you'll hear
 from my first records

601
00:30:23,700 --> 00:30:25,900
to my later records,
there's a change.

602
00:30:26,000 --> 00:30:28,666
And the big change was
 when I said, "You know what?

603
00:30:28,766 --> 00:30:32,100
My little demos on my little
 Grundig, you know, tape recorder

604
00:30:32,200 --> 00:30:34,300
sound better than what
 I finally ended up with.

605
00:30:34,400 --> 00:30:36,833
All that brass
 and all those strings.

606
00:30:36,933 --> 00:30:40,400
♪ Think of everything
 you've got ♪

607
00:30:40,500 --> 00:30:44,100
♪ For you will still be here
 tomorrow ♪

608
00:30:44,200 --> 00:30:47,166
♪ but your dreams may not

609
00:30:51,233 --> 00:30:54,733
♪ How can I try to explain?

610
00:30:54,833 --> 00:30:58,300
♪ 'Cause when I do
 he turns away again ♪

611
00:30:58,400 --> 00:31:02,100
♪ It's always been the same

612
00:31:02,200 --> 00:31:05,533
♪ same old story

613
00:31:05,633 --> 00:31:08,066
And so when we finally
started making those records --

614
00:31:08,166 --> 00:31:09,900
You know,
 "Tea for the Tillerman" --

615
00:31:10,000 --> 00:31:13,333
it was stripping
 everything down,

616
00:31:13,433 --> 00:31:16,233
and I looked for a new producer

617
00:31:16,333 --> 00:31:23,033
who could capture that raw kind
 of song that was within me

618
00:31:23,133 --> 00:31:26,400
in the purest way
 without interfering.

619
00:31:26,500 --> 00:31:29,966
♪ All the times
 that I've cried ♪

620
00:31:30,066 --> 00:31:33,500
♪ Keeping all the things
 I knew inside ♪

621
00:31:33,600 --> 00:31:39,333
♪ It's hard, but it's harder
 to ignore it ♪

622
00:31:39,433 --> 00:31:42,866
♪ If they were right,
 I'd agree ♪

623
00:31:42,966 --> 00:31:46,033
♪ But it's them,
 they know, not me ♪

624
00:31:46,133 --> 00:31:47,900
♪ Now there's a way

625
00:31:48,000 --> 00:31:53,300
♪ And I know
that I have to go away ♪

626
00:31:53,400 --> 00:31:57,833
♪ I know I have to go

627
00:31:57,933 --> 00:32:00,433
♪♪

628
00:32:05,033 --> 00:32:07,233
-The essence of the
 singer/songwriter movement,

629
00:32:07,333 --> 00:32:10,733
one of its tenets was, you were
 trying to really make sure

630
00:32:10,833 --> 00:32:12,566
the song told a story,
 and that's why we tried

631
00:32:12,666 --> 00:32:17,200
to keep it simple, was because
 the songs and the lyrics were

632
00:32:17,300 --> 00:32:19,866
among the most important
 stars on the record.

633
00:32:19,966 --> 00:32:22,833
[ "California" plays ]

634
00:32:25,400 --> 00:32:27,600
Joni's always made
 her own records.

635
00:32:27,700 --> 00:32:31,266
She has a very clear idea
 of what she wants.

636
00:32:31,366 --> 00:32:33,800
Joni is an inventor, you know,

637
00:32:33,900 --> 00:32:37,233
she invents guitar tunings
 the way she invents songs.

638
00:32:37,333 --> 00:32:39,466
♪♪

639
00:32:39,566 --> 00:32:44,633
And I don't think producing her
 is realistically possible.

640
00:32:44,733 --> 00:32:47,300
-♪ Sitting in a park
 in Paris, France ♪

641
00:32:47,400 --> 00:32:49,700
♪ Reading the news,
 and it's all bad ♪

642
00:32:49,800 --> 00:32:51,700
♪ They won't give peace
 a chance ♪

643
00:32:51,800 --> 00:32:54,700
♪ That was just a dream
 some of us had ♪

644
00:32:54,800 --> 00:32:57,300
♪ Still a lot of lands to see

645
00:32:57,400 --> 00:32:59,400
♪ But I wouldn't want
 to stay here ♪

646
00:32:59,500 --> 00:33:03,966
♪ It's too old and cold
 and settled in its ways here ♪

647
00:33:04,066 --> 00:33:06,433
♪ Oh, but California

648
00:33:06,533 --> 00:33:08,566
♪ California

649
00:33:08,666 --> 00:33:11,966
♪ I'm coming home

650
00:33:12,066 --> 00:33:14,200
♪ I'm gonna see
the folks I dig ♪

651
00:33:14,300 --> 00:33:16,933
♪ I'll even kiss a sunset pig

652
00:33:17,033 --> 00:33:21,166
♪ California,
 when I get home ♪

653
00:33:21,266 --> 00:33:22,933
Most of the men at that time

654
00:33:23,033 --> 00:33:25,700
were very resistant to taking
 instruction from a woman.

655
00:33:25,800 --> 00:33:29,366
They were very pompous,
 overlording.

656
00:33:29,466 --> 00:33:34,100
I thought, "If I have to
 subordinate myself to this,

657
00:33:34,200 --> 00:33:37,533
you know, person,
 it'll kill my love of music."

658
00:33:37,633 --> 00:33:38,866
So I had to put in my contract

659
00:33:38,966 --> 00:33:40,600
that I never had
 to have a producer.

660
00:33:40,700 --> 00:33:42,533
♪ And I might have stayed on
 with him there ♪

661
00:33:42,633 --> 00:33:46,166
♪ But my heart cried out
 for you ♪

662
00:33:46,266 --> 00:33:50,633
-Geniuses, they're stubborn
 and they're hell-bent

663
00:33:50,733 --> 00:33:54,333
on executing their vision
 the way that they see fit.

664
00:33:54,433 --> 00:33:57,200
-♪ Oh, make me feel good,
 rock 'n' roll band ♪

665
00:33:57,300 --> 00:33:59,000
♪ I'm your biggest fan

666
00:33:59,100 --> 00:34:01,266
♪ California, I'm coming home

667
00:34:01,366 --> 00:34:04,100
-You know, talent is one thing,
 but you have to have

668
00:34:04,200 --> 00:34:09,866
the drive and the will
 to make people see your vision.

669
00:34:09,966 --> 00:34:13,733
[ Intro to "Everyday People"
 plays ]

670
00:34:13,833 --> 00:34:17,900
-♪ Sometimes I'm right
 and I can be wrong ♪

671
00:34:18,000 --> 00:34:22,033
♪ My own beliefs are
 in my song ♪

672
00:34:22,133 --> 00:34:26,433
♪ The butcher, the banker,
the drummer, and then ♪

673
00:34:26,533 --> 00:34:30,766
♪ Makes no difference
 what group I'm in ♪

674
00:34:30,866 --> 00:34:37,733
♪ I-I-I am everyday people,
 yeah yeah ♪

675
00:34:37,833 --> 00:34:41,233
-Just as the rise of female
 singer/songwriters in the 1970s

676
00:34:41,333 --> 00:34:43,233
meant that people
 like Joni Mitchell

677
00:34:43,333 --> 00:34:45,866
were able to produce their own
 vision of who they were

678
00:34:45,966 --> 00:34:48,400
in the recording studio,
 you also have the rise

679
00:34:48,500 --> 00:34:51,566
of African American artists,
 who start to empower themselves

680
00:34:51,666 --> 00:34:53,433
and start to use
 the recording studio

681
00:34:53,533 --> 00:34:55,233
in a way that's
 incredibly creative

682
00:34:55,333 --> 00:34:57,000
and very different
than the past.

683
00:34:57,100 --> 00:34:58,533
People like Stevie Wonder,

684
00:34:58,633 --> 00:35:00,766
Marvin Gaye,
 and Curtis Mayfield;

685
00:35:00,866 --> 00:35:05,466
and particularly, I think, Sly
 from Sly and the Family Stone.

686
00:35:05,566 --> 00:35:09,066
These artists became
 the producers themselves.

687
00:35:09,166 --> 00:35:13,333
-♪ We got to live together

688
00:35:13,433 --> 00:35:17,333
♪ I am no better
 and neither are you ♪

689
00:35:17,433 --> 00:35:20,933
♪ We are the same,
 whatever we do ♪

690
00:35:21,033 --> 00:35:24,433
-He was taking a stand
 politically, musically.

691
00:35:24,533 --> 00:35:26,100
He was his own boss.

692
00:35:26,200 --> 00:35:27,733
You couldn't think of anyone

693
00:35:27,833 --> 00:35:30,000
telling Sly what to do
 in the studio.

694
00:35:30,100 --> 00:35:37,166
♪ I-I-I am everyday people

695
00:35:37,266 --> 00:35:39,833
-I can talk about
Sly and the Family Stone

696
00:35:39,933 --> 00:35:41,233
for a very long time.

697
00:35:41,333 --> 00:35:42,833
-Okay, play it.

698
00:35:42,933 --> 00:35:46,266
[ Vocalizing ]

699
00:35:46,366 --> 00:35:49,200
[ Funk plays ]

700
00:35:51,766 --> 00:35:57,500
-Sly Stone brought in
 a song craftsmanship to funk

701
00:35:57,600 --> 00:35:59,900
that wasn't there.

702
00:36:00,000 --> 00:36:02,466
He put his own spin on it

703
00:36:02,566 --> 00:36:07,800
and out came something really
 unique and bold and just fresh.

704
00:36:07,900 --> 00:36:10,866
♪♪

705
00:36:13,900 --> 00:36:16,066
-Because
 of the ongoing conflicts

706
00:36:16,166 --> 00:36:18,833
between Sly
 and his Family Stone,

707
00:36:18,933 --> 00:36:21,666
he wound up doing
 his 5th record,

708
00:36:21,766 --> 00:36:25,133
"There's a Riot Goin' On,"
 by himself.

709
00:36:25,233 --> 00:36:29,666
♪♪

710
00:36:29,766 --> 00:36:33,400
-♪ It's a family affair

711
00:36:33,500 --> 00:36:39,066
♪ It's a family affair

712
00:36:39,166 --> 00:36:42,533
-Sly Stone was such a huge
 musical experimenter.

713
00:36:42,633 --> 00:36:44,000
He would try playing with things

714
00:36:44,100 --> 00:36:47,333
that most other people
 hadn't thought about.

715
00:36:47,433 --> 00:36:51,200
-He did it at like what
 now we'd call a home studio.

716
00:36:51,300 --> 00:36:53,166
That's Sly playing bass,
 it's Sly playing guitar,

717
00:36:53,266 --> 00:36:54,866
Sly playing keyboards.

718
00:36:54,966 --> 00:36:58,766
-Of course he's programming,
 drum programming on there,

719
00:36:58,866 --> 00:37:02,800
which is like early
 kind of hip hop.

720
00:37:02,900 --> 00:37:05,366
Some uptight producer would go,
 "No, I don't want that.

721
00:37:05,466 --> 00:37:07,066
That doesn't sound like
 real drums."

722
00:37:07,166 --> 00:37:08,800
That was the point --
it didn't --

723
00:37:08,900 --> 00:37:10,133
but it was something funkier.

724
00:37:10,233 --> 00:37:12,466
-♪ Ahhhhh! H-H-Hey! ♪

725
00:37:12,566 --> 00:37:15,633
-What he did in 1971
 will be the gold standard

726
00:37:15,733 --> 00:37:20,633
for how musicians will create
 their music 10 years later.

727
00:37:20,733 --> 00:37:23,766
♪♪

728
00:37:27,066 --> 00:37:30,700
-The significance
 of the black musician,

729
00:37:30,800 --> 00:37:35,633
songwriter, singer, producer,
 whatever --

730
00:37:35,733 --> 00:37:38,100
to me it all boils down

731
00:37:38,200 --> 00:37:42,300
to communicating
 the lives<i>we</i> live.

732
00:37:42,400 --> 00:37:44,266
♪♪

733
00:37:44,366 --> 00:37:47,700
♪ Unemployment
 at a record high ♪

734
00:37:47,800 --> 00:37:51,800
♪ People coming, people going,
 people born to die (ha ha) ♪

735
00:37:51,900 --> 00:37:55,200
♪ Don't ask me
 because I don't know why ♪

736
00:37:55,300 --> 00:37:57,466
-♪ But it's like that
 -♪ What?

737
00:37:57,566 --> 00:37:59,400
-♪ And that's the way it is

738
00:37:59,500 --> 00:38:01,300
♪ Wha, wha, wha, wha

739
00:38:01,400 --> 00:38:03,900
-It's a generation of people
 who don't have access

740
00:38:04,000 --> 00:38:05,833
to musical instruments.

741
00:38:05,933 --> 00:38:08,166
-Scratch it out. Scratch,
 scratch it -- scratch it.

742
00:38:08,266 --> 00:38:10,033
-Who don't have
 musical training.

743
00:38:10,133 --> 00:38:13,033
They're using music
 to create new music.

744
00:38:13,133 --> 00:38:16,333
-We took what was available
 and we created hip hop.

745
00:38:16,433 --> 00:38:17,900
-♪ Why you search

746
00:38:18,000 --> 00:38:20,633
-♪ Take the train to the plane

747
00:38:20,733 --> 00:38:22,100
♪ Drive to school
 or the church ♪

748
00:38:22,200 --> 00:38:24,933
♪ It's like that
 -♪ And that's the way it is

749
00:38:25,033 --> 00:38:28,166
-With hip hop, the role of the
 producer changes completely.

750
00:38:28,266 --> 00:38:32,433
You have producers sampling
 and using drum machines.

751
00:38:32,533 --> 00:38:36,166
-The best producers,
 they have this ability to create

752
00:38:36,266 --> 00:38:41,266
a signature tapestry that makes
 all of these bits and pieces

753
00:38:41,366 --> 00:38:43,933
actually sound
 like an original composition.

754
00:38:44,033 --> 00:38:46,566
[ Siren wails ]

755
00:38:46,666 --> 00:38:48,033
-You are now about to witness

756
00:38:48,133 --> 00:38:51,133
the strength
 of street knowledge.

757
00:38:51,233 --> 00:38:54,233
♪ Yeah, oh!

758
00:38:54,333 --> 00:38:55,466
-♪ Straight outta Compton

759
00:38:55,566 --> 00:38:57,400
♪ Crazy mother...
 named Ice Cube ♪

760
00:38:57,500 --> 00:38:59,766
♪ From the gang called
Niggaz Wit' Attitudes ♪

761
00:38:59,866 --> 00:39:01,500
-In the early 1990s,

762
00:39:01,600 --> 00:39:05,200
Dr. Dre basically put
 West Coast hip hop on the map.

763
00:39:05,300 --> 00:39:07,566
He was notorious
 for having this sound

764
00:39:07,666 --> 00:39:09,200
that was unlike anything else.

765
00:39:09,300 --> 00:39:10,633
-♪ But when I come back, boy

766
00:39:10,733 --> 00:39:12,200
♪ I'm coming
 straight outta Compton ♪

767
00:39:12,300 --> 00:39:13,633
♪ Compton, Compton, Compton
 -♪ No!

768
00:39:13,733 --> 00:39:16,966
[ Turntable scratches ]

769
00:39:17,066 --> 00:39:21,166
-Gangsta rap, that music
 took on a life of its own

770
00:39:21,266 --> 00:39:26,466
<i>and</i> it gave the West Coast
 and L.A. scene its own voice.

771
00:39:26,566 --> 00:39:30,800
♪ [Whistle blowing]

772
00:39:30,900 --> 00:39:35,000
-I remember the shift when NWA
and Dre came into the scene.

773
00:39:35,100 --> 00:39:38,566
Sonically, it was polished,
 but at the same time,

774
00:39:38,666 --> 00:39:42,466
it was like this superhard
 West Coast sound.

775
00:39:42,566 --> 00:39:45,133
-♪ I'm dropping flavor,
 my behavior is hereditary ♪

776
00:39:45,233 --> 00:39:47,400
♪ But my technique
 is very necessary ♪

777
00:39:47,500 --> 00:39:48,933
♪ Blame it on Ice Cube

778
00:39:49,033 --> 00:39:50,533
♪ Because he said
 it gets funky ♪

779
00:39:50,633 --> 00:39:52,500
♪ When you got a subject
 and a predicate ♪

780
00:39:52,600 --> 00:39:55,466
And you felt Dre's presence
 as one of the greatest

781
00:39:55,566 --> 00:39:58,366
hip-hop producers of all time,
 if not the greatest.

782
00:39:58,466 --> 00:40:00,733
-♪ Well, express yourself

783
00:40:00,833 --> 00:40:02,333
♪ Do it, yeah

784
00:40:02,433 --> 00:40:03,833
-When we started Interscope,

785
00:40:03,933 --> 00:40:05,900
I didn't know anything
 about running a business,

786
00:40:06,000 --> 00:40:07,666
and I knew even less
 about hip hop.

787
00:40:07,766 --> 00:40:11,600
So this fellow, John McClain,
 who was an AandR guy, he brought

788
00:40:11,700 --> 00:40:14,633
this tape in and he said,
 "We have to sign these guys."

789
00:40:14,733 --> 00:40:17,333
I said, "Who is he?"
 He goes, "It's Dr. Dre.

790
00:40:17,433 --> 00:40:19,833
It's his solo record.
 He used to be in NWA."

791
00:40:19,933 --> 00:40:22,200
I said, "Okay." I said, "I don't
 really know a lot about it,

792
00:40:22,300 --> 00:40:23,733
but, you know, play it for me."

793
00:40:23,833 --> 00:40:26,233
-♪ One, two, three,
 and to the fo' ♪

794
00:40:26,333 --> 00:40:28,800
♪ Snoop Doggy Dogg
and Dr. Dre is at the do' ♪

795
00:40:28,900 --> 00:40:31,066
♪ Ready to make an entrance,
 so back on up ♪

796
00:40:31,166 --> 00:40:32,633
♪ 'Cause you know
 we're about to rip...up ♪

797
00:40:32,733 --> 00:40:35,633
♪ Gimme the microphone first
 so I can bust like a bubble ♪

798
00:40:35,733 --> 00:40:37,300
♪ Compton and Long Beach
 together ♪

799
00:40:37,400 --> 00:40:38,666
♪ Now you know you in trouble

800
00:40:38,766 --> 00:40:41,300
♪ Ain't nothing
 but a G thang, baby ♪

801
00:40:41,400 --> 00:40:43,833
♪ Two loc'ed out niggas,
 so we're crazy ♪

802
00:40:43,933 --> 00:40:45,833
-And I didn't know
 a lot about it.

803
00:40:45,933 --> 00:40:49,000
I didn't understand the music,
 but I understood the sound.

804
00:40:49,100 --> 00:40:51,466
-♪ Dre, creep to the mic
 like a phantom ♪

805
00:40:51,566 --> 00:40:53,666
-♪ Well, I'm peepin' and I'm
 creepin' and I'm creepin' ♪

806
00:40:53,766 --> 00:40:55,033
-So Dre comes in.

807
00:40:55,133 --> 00:40:56,800
I said, "Dre, who recorded
 this record?

808
00:40:56,900 --> 00:40:58,400
He said, "I did."
 I said, "No no no no.

809
00:40:58,500 --> 00:41:00,633
Not who produced it.
 Who engineered it?

810
00:41:00,733 --> 00:41:02,133
He said, "I did."

811
00:41:02,233 --> 00:41:04,366
I said, "Wow, this guy's on
 to something.

812
00:41:04,466 --> 00:41:06,933
-♪ With a producer who can rap
 and control the maestro ♪

813
00:41:07,033 --> 00:41:09,633
♪ At the same time with the dope
 rhyme that I kick ♪

814
00:41:09,733 --> 00:41:12,766
♪ You know and I know,
 I flow some old funky... ♪

815
00:41:12,866 --> 00:41:15,766
Everybody has to have their own
sound, you know what I'm saying?

816
00:41:15,866 --> 00:41:17,466
That's what makes it
 different, you know?

817
00:41:17,566 --> 00:41:19,033
And I'm a perfectionist.

818
00:41:19,133 --> 00:41:21,766
Because no matter how hard you
 work in the studio,

819
00:41:21,866 --> 00:41:23,400
no matter what you do,

820
00:41:23,500 --> 00:41:25,900
you don't know if people
 are gonna dig it.

821
00:41:26,000 --> 00:41:28,066
♪ It's like that, and, uh,
 it's like this ♪

822
00:41:28,166 --> 00:41:29,600
♪ And who gives a...
 about those? ♪

823
00:41:29,700 --> 00:41:32,700
It's very easy to make
 a hip-hop record.

824
00:41:32,800 --> 00:41:35,533
It's not easy to make
 a good hip-hop record.

825
00:41:35,633 --> 00:41:38,000
-When Dre came in with
 "The Chronic,"

826
00:41:38,100 --> 00:41:42,733
he was using live musicians
and recording it very sparse.

827
00:41:42,833 --> 00:41:46,066
-We was finding samples
 that we all overlooked,

828
00:41:46,166 --> 00:41:47,700
pulling from funk and G-funk.

829
00:41:47,800 --> 00:41:50,533
You know, you listen to
 the sample on "G Thang" --

830
00:41:50,633 --> 00:41:52,300
[ Humming ]

831
00:41:52,400 --> 00:41:55,033
-♪ It's like this and like that
 and like this and, uh ♪

832
00:41:55,133 --> 00:41:58,133
♪ It's like that and like
 this and like that and, uh ♪

833
00:41:58,233 --> 00:41:59,733
-He's hearing things

834
00:41:59,833 --> 00:42:02,866
that the average ear
 would never encounter in a song.

835
00:42:02,966 --> 00:42:05,633
And then when he hears it,
 he'll pull it out.

836
00:42:05,733 --> 00:42:07,666
He will pull it out.

837
00:42:07,766 --> 00:42:10,000
♪♪

838
00:42:10,100 --> 00:42:11,866
-I'll admit something to you.

839
00:42:11,966 --> 00:42:15,466
I was one of
the initial naysayers

840
00:42:15,566 --> 00:42:18,966
of Dr. Dre's "The Chronic."

841
00:42:19,066 --> 00:42:22,766
It was like everything
 I didn't want hip hop to be.

842
00:42:22,866 --> 00:42:26,833
It was clean, louder, bigger.

843
00:42:26,933 --> 00:42:29,933
I wanted my hip hop dirty.

844
00:42:30,033 --> 00:42:33,366
This DIY approach,
 this very low-budget,

845
00:42:33,466 --> 00:42:36,333
lo-fi approach
 to making music --

846
00:42:36,433 --> 00:42:39,966
That's what I felt hip hop
 should and always be.

847
00:42:40,066 --> 00:42:42,600
-♪ Creeping down
 the back street on D's ♪

848
00:42:42,700 --> 00:42:45,333
-It took me 10 years
 to really understand

849
00:42:45,433 --> 00:42:50,300
where Dr. Dre was going
 and now that I make records,

850
00:42:50,400 --> 00:42:54,433
now I understand why this album
 is so important.

851
00:42:54,533 --> 00:42:56,933
-What he did for hip hop
 and for sampling

852
00:42:57,033 --> 00:43:00,833
is that he proved that
 you can make a record

853
00:43:00,933 --> 00:43:03,733
of the highest quality
 as a hip-hop producer.

854
00:43:03,833 --> 00:43:05,766
-♪ When they hear me
 beating up the street ♪

855
00:43:05,866 --> 00:43:08,533
♪ "Is it Dre? Is it Dre?"
 That's what they say ♪

856
00:43:08,633 --> 00:43:10,966
-A lot of people
 scorned hip-hop producers

857
00:43:11,066 --> 00:43:13,066
for not being real musicians.

858
00:43:13,166 --> 00:43:15,400
-♪ What all the niggas sayin'?

859
00:43:15,500 --> 00:43:18,500
-Today, playing around
 with sampling technology,

860
00:43:18,600 --> 00:43:20,000
it's become completely accepted.

861
00:43:20,100 --> 00:43:23,400
This is the way that
 most people make records.

862
00:43:23,500 --> 00:43:26,166
-The digital wave of music,

863
00:43:26,266 --> 00:43:29,866
that gave us a whole orchestra
 of instrumentation

864
00:43:29,966 --> 00:43:31,733
in front of our hands,
 you know what I mean?

865
00:43:31,833 --> 00:43:33,900
That's one of the greatest
 things that we could have.

866
00:43:34,000 --> 00:43:35,866
If Mozart had this, imagine.

867
00:43:35,966 --> 00:43:39,666
-The ability to re-record
 something 10 times, comp it.

868
00:43:39,766 --> 00:43:42,100
The ability to have
 so many tracks

869
00:43:42,200 --> 00:43:45,066
where you can sort of do
 crazy layers, you know,

870
00:43:45,166 --> 00:43:46,900
more than Phil Spector did,
 you know.

871
00:43:47,000 --> 00:43:50,566
You can have 300 tracks
 on something now.

872
00:43:50,666 --> 00:43:52,066
-You can set up in your room

873
00:43:52,166 --> 00:43:54,500
and just have a microphone
 and your laptop,

874
00:43:54,600 --> 00:43:57,833
and you can make something
 as formidable and dope

875
00:43:57,933 --> 00:44:00,266
and that rocks.
 Like, you can.

876
00:44:00,366 --> 00:44:03,433
That's just where
 the technology is.

877
00:44:03,533 --> 00:44:07,933
But all technology does
 is provide you with paints.

878
00:44:08,033 --> 00:44:11,966
A producer is somebody who can
 take the color and make it.

879
00:44:12,066 --> 00:44:13,533
-You didn't have to
 have a drop.

880
00:44:13,633 --> 00:44:16,300
Just felt like it was staying
 exciting, and then...

881
00:44:16,400 --> 00:44:18,266
-I think everyone benefits
 from having a producer,

882
00:44:18,366 --> 00:44:22,433
just because it really helps
 having a sort of

883
00:44:22,533 --> 00:44:25,266
an impartial jury
 to make sense of it all.

884
00:44:25,366 --> 00:44:27,700
But there's no right
 or wrong way to do this.

885
00:44:27,800 --> 00:44:30,733
It's like any way you find
 the inspiration works.

886
00:44:30,833 --> 00:44:33,166
♪ That's so def, so def,
 it's a Def Jam ♪

887
00:44:33,266 --> 00:44:34,633
-"Jam" means "record."

888
00:44:34,733 --> 00:44:36,600
"Def" is short for "definitive."

889
00:44:36,700 --> 00:44:39,800
Definitely the best record
 you could buy today.

890
00:44:39,900 --> 00:44:41,500
-♪ Brass monkey

891
00:44:41,600 --> 00:44:43,833
♪ That funky monkey

892
00:44:43,933 --> 00:44:45,266
-When we first met Rick Rubin,

893
00:44:45,366 --> 00:44:47,066
I didn't know anything
 about production.

894
00:44:47,166 --> 00:44:48,466
I didn't think about production.

895
00:44:48,566 --> 00:44:50,333
I didn't know that
 it even existed.

896
00:44:50,433 --> 00:44:52,500
Rick definitely was into that.

897
00:44:52,600 --> 00:44:55,466
Luckily, he was good at it.
 You know what I mean?

898
00:44:55,566 --> 00:44:58,166
He could've sucked, and that
 would've been the end of it...

899
00:44:58,266 --> 00:44:59,766
for all of us.

900
00:44:59,866 --> 00:45:01,700
-♪ Come on, y'all,
 it's time to get nice ♪

901
00:45:01,800 --> 00:45:03,733
♪ Coolin' by the lockers,
 gettin' kind of funky ♪

902
00:45:03,833 --> 00:45:05,733
-Rick Rubin started Def Jam,

903
00:45:05,833 --> 00:45:08,800
the massive multimillion-
 dollar enterprise,

904
00:45:08,900 --> 00:45:10,900
in his dorm room at NYU.

905
00:45:11,000 --> 00:45:13,700
And he went on to produce
 Run-DMC,

906
00:45:13,800 --> 00:45:16,700
Beastie Boys, Metallica,
 and Slayer.

907
00:45:16,800 --> 00:45:19,133
He's produced
 The Red Hot Chili Peppers,

908
00:45:19,233 --> 00:45:20,800
The Dixie Chicks.

909
00:45:20,900 --> 00:45:24,733
He's an incredibly diverse
 and wide-ranging producer.

910
00:45:24,833 --> 00:45:29,366
-The reason that the artists
 might not all fit into one genre

911
00:45:29,466 --> 00:45:31,333
is it's not really the way
 I listen to music.

912
00:45:31,433 --> 00:45:33,166
I just like good music,

913
00:45:33,266 --> 00:45:37,700
and I try not
 to categorize it too much.

914
00:45:37,800 --> 00:45:38,966
-In the early 1990s,

915
00:45:39,066 --> 00:45:42,266
Rick Rubin started a new
 record label, Def American,

916
00:45:42,366 --> 00:45:46,966
and he was really interested in
 testing himself as a producer.

917
00:45:47,066 --> 00:45:48,633
-By that time, most of
 the artists I'd worked with

918
00:45:48,733 --> 00:45:50,400
were new and young artists

919
00:45:50,500 --> 00:45:55,133
and it felt like it would be
 a really interesting challenge

920
00:45:55,233 --> 00:45:58,900
to find a great older artist
 who'd been through a lot

921
00:45:59,000 --> 00:46:01,266
and maybe wasn't doing
 their best work at the time

922
00:46:01,366 --> 00:46:03,700
and the first person
 I thought of was Johnny Cash.

923
00:46:03,800 --> 00:46:10,266
[ Guitar plays ]

924
00:46:10,366 --> 00:46:13,133
He'd been dropped by 2 labels.

925
00:46:13,233 --> 00:46:15,233
He'd already had a comeback,

926
00:46:15,333 --> 00:46:19,900
and that was probably
 25 years earlier.

927
00:46:20,000 --> 00:46:22,933
-He thought people didn't care
 about his work anymore.

928
00:46:23,033 --> 00:46:26,200
He didn't feel the support
 from the label.

929
00:46:26,300 --> 00:46:27,666
He was floundering a bit.

930
00:46:27,766 --> 00:46:30,700
♪♪

931
00:46:30,800 --> 00:46:33,400
-Country music would have
 nothing to do with him.

932
00:46:33,500 --> 00:46:35,466
In the '80s,
 when I was in his band,

933
00:46:35,566 --> 00:46:38,866
we recorded album
 after album after album

934
00:46:38,966 --> 00:46:40,900
and nothing happened.

935
00:46:42,666 --> 00:46:45,466
-Somebody stole all the magic,

936
00:46:45,566 --> 00:46:48,766
like in the '70s,
 some of the '80s.

937
00:46:48,866 --> 00:46:51,600
The magic
 for the music was gone.

938
00:46:51,700 --> 00:46:53,766
And I was just doing it
 because I do it.

939
00:46:53,866 --> 00:46:56,100
I was just doing it
 'cause that's what I do.

940
00:46:56,200 --> 00:46:57,366
And I hate that.

941
00:46:57,466 --> 00:47:00,966
♪♪

942
00:47:01,066 --> 00:47:03,433
-A friend of mine set up
 a meeting for us.

943
00:47:03,533 --> 00:47:06,366
He was playing at a dinner
 theater in Orange County.

944
00:47:06,466 --> 00:47:08,766
It didn't feel like a place
 that was appropriate

945
00:47:08,866 --> 00:47:13,666
for someone of his importance
 to be playing.

946
00:47:13,766 --> 00:47:16,133
It just was sad.

947
00:47:16,233 --> 00:47:19,000
My contract was runnin' out
 with the other record company

948
00:47:19,100 --> 00:47:22,833
and Rick Rubin
 came down to see me

949
00:47:22,933 --> 00:47:25,533
and I liked the way
 he talked, you know.

950
00:47:25,633 --> 00:47:30,600
He talked like --
 He reminded me of Sam Phillips.

951
00:47:30,700 --> 00:47:32,766
♪♪

952
00:47:32,866 --> 00:47:34,466
And I said,
 "What would you do with me

953
00:47:34,566 --> 00:47:38,566
that everybody else has tried
 to do, you know, and couldn't?"

954
00:47:38,666 --> 00:47:40,866
And he said, "Well,
 what would you like to do?

955
00:47:40,966 --> 00:47:44,966
♪♪

956
00:47:45,066 --> 00:47:48,900
-We always started
in my living room,

957
00:47:49,000 --> 00:47:52,133
just with a guitar
 and talking about songs.

958
00:47:52,233 --> 00:47:55,300
-♪ Back about 18 and 25

959
00:47:55,400 --> 00:47:58,500
♪ I left Tennessee
 very much alive ♪

960
00:47:58,600 --> 00:48:01,033
-And I would have him sing me
 songs from his childhood.

961
00:48:01,133 --> 00:48:02,900
-♪ Through the Arkansas mud

962
00:48:03,000 --> 00:48:05,000
-He played me songs that they
 would sing on the cotton fields

963
00:48:05,100 --> 00:48:06,566
when he used to pick cotton.

964
00:48:06,666 --> 00:48:09,466
-♪ The Tennessee stud
 was long and lean ♪

965
00:48:09,566 --> 00:48:15,200
♪ The color of the sun,
 and his eyes were green ♪

966
00:48:15,300 --> 00:48:19,400
-He really gave me a tremendous
 education in this lost music

967
00:48:19,500 --> 00:48:22,266
that I didn't know anything
 about, and I loved it.

968
00:48:22,366 --> 00:48:25,533
-♪ Purty little baby
 on the cabin floor ♪

969
00:48:25,633 --> 00:48:28,733
♪ Li'l hoss colt
 playing 'round the door ♪

970
00:48:28,833 --> 00:48:32,200
-From the first time that we
 met, we recorded everything,

971
00:48:32,300 --> 00:48:34,733
just had the machine going
 all the time.

972
00:48:34,833 --> 00:48:38,033
-♪ Tennessee mare
 -It becomes second nature.

973
00:48:38,133 --> 00:48:40,533
People forget they're recording
 and just sort of be themselves

974
00:48:40,633 --> 00:48:44,033
and that's the goal --
 to get to that point.

975
00:48:44,133 --> 00:48:47,366
♪♪

976
00:48:57,933 --> 00:48:59,400
That was great.

977
00:48:59,500 --> 00:49:02,966
The first album we made
 was mostly solo acoustic.

978
00:49:03,066 --> 00:49:06,266
And then came time to do
 the next one, and he had

979
00:49:06,366 --> 00:49:08,333
Tom Petty and the Heartbreakers
 as the backing band.

980
00:49:08,433 --> 00:49:12,500
♪♪

981
00:49:12,600 --> 00:49:14,833
-♪ I never picked cotton

982
00:49:14,933 --> 00:49:18,300
-Rick's idea was to set
 John free

983
00:49:18,400 --> 00:49:20,766
and let that artist live.

984
00:49:20,866 --> 00:49:23,500
-♪ And my daddy died young

985
00:49:23,600 --> 00:49:26,233
♪ Workin' in a coal mine

986
00:49:26,333 --> 00:49:30,800
-John would start to sing
 and we'd get kind of a feel

987
00:49:30,900 --> 00:49:33,733
for how the arrangement
 might go, and then, woof!

988
00:49:33,833 --> 00:49:38,933
Everybody'd jump onto
 their respective instruments.

989
00:49:39,033 --> 00:49:42,333
-♪ And it was fast cars
 and whiskey ♪

990
00:49:42,433 --> 00:49:44,100
♪ Long-legged girls and fun

991
00:49:44,200 --> 00:49:47,400
-I mean, it was raw,
 and at times it wasn't musical,

992
00:49:47,500 --> 00:49:49,766
but it was so real
 and so heartfelt

993
00:49:49,866 --> 00:49:51,966
that it almost brought me
 to tears.

994
00:49:52,066 --> 00:49:54,666
But then Rick would really
 try to push Johnny

995
00:49:54,766 --> 00:49:57,500
to do things that he would
 never think of doing.

996
00:49:57,600 --> 00:50:02,166
-I played Johnny Cash the
 Soundgarden song "Rusty Cage,"

997
00:50:02,266 --> 00:50:03,966
which is a heavy-metal song

998
00:50:04,066 --> 00:50:07,633
with Chris Cornell singing
 in a very high-pitched scream.

999
00:50:07,733 --> 00:50:11,100
-♪ I'm gonna break
 my rusty cage ♪

1000
00:50:11,200 --> 00:50:12,933
And Johnny listened to it
 and just shook his head

1001
00:50:13,033 --> 00:50:15,000
and just like, "I don't really
 know what you're thinkin'."

1002
00:50:15,100 --> 00:50:18,966
Like, "I can't imagine myself
 doing that."

1003
00:50:19,066 --> 00:50:23,433
And then I made
 an acoustic demo of it.

1004
00:50:23,533 --> 00:50:24,966
[ Acoustic guitar plays
 "Rusty Cage" ]

1005
00:50:25,066 --> 00:50:29,400
And bit by bit, Rick guided us
 through the arrangement,

1006
00:50:29,500 --> 00:50:32,100
and there it was, you know.

1007
00:50:32,200 --> 00:50:33,733
-♪ You wired me awake

1008
00:50:33,833 --> 00:50:37,766
♪ And hit me with a hand
 of broken nails ♪

1009
00:50:37,866 --> 00:50:41,400
-Johnny was really happy,
 and he said,

1010
00:50:41,500 --> 00:50:43,466
"I love this. This is great."

1011
00:50:43,566 --> 00:50:47,133
He goes, "This is gonna
 piss off so many people.

1012
00:50:47,233 --> 00:50:49,466
-♪ I'm gonna break

1013
00:50:49,566 --> 00:50:51,633
♪ I'm gonna break my

1014
00:50:51,733 --> 00:50:57,300
♪ Gonna break my rusty cage

1015
00:50:57,400 --> 00:50:59,066
♪ And run

1016
00:51:01,133 --> 00:51:04,133
♪ 1, 2, 1

1017
00:51:04,233 --> 00:51:07,300
♪ It don't hurt anymore

1018
00:51:07,400 --> 00:51:09,766
-A lot of the job is that
 of being a therapist,

1019
00:51:09,866 --> 00:51:14,900
of being there and really
 hearing the artist

1020
00:51:15,000 --> 00:51:16,466
and hearing what their vision is

1021
00:51:16,566 --> 00:51:20,866
and really setting up a place
 where they feel they're safe

1022
00:51:20,966 --> 00:51:26,033
and can be vulnerable
 and show themselves completely.

1023
00:51:26,133 --> 00:51:28,533
-♪ And at last I am free

1024
00:51:28,633 --> 00:51:33,133
-The infusion he gave my dad of
 the old confidence and passion,

1025
00:51:33,233 --> 00:51:34,733
it was so powerful.

1026
00:51:34,833 --> 00:51:39,500
I mean, Rick was like an angel
that came in saying,

1027
00:51:39,600 --> 00:51:42,766
"Remember,
 this is who you are."

1028
00:51:42,866 --> 00:51:44,533
I mean,
 it was as simple as that.

1029
00:51:44,633 --> 00:51:46,066
Remember.

1030
00:51:46,166 --> 00:51:50,366
-♪ And it's wonderful now

1031
00:51:50,466 --> 00:51:53,866
♪ I don't hurt anymore

1032
00:51:53,966 --> 00:52:01,033
♪♪

1033
00:52:01,133 --> 00:52:04,600
♪♪

1034
00:52:10,933 --> 00:52:13,800
-"Soundbreaking"
 is available on DVD.

1035
00:52:13,900 --> 00:52:16,033
The companion book
 is also available.

1036
00:52:16,133 --> 00:52:20,466
To order, visit shopPBS.org
 or call 1-800-PLAY-PBS.

1037
00:52:20,566 --> 00:52:23,466
♪♪


